In response to changing market needs and consumer expectations, Euroser Dairy Group has carried out an ambitious rebranding of its key cheese brands: Deli Q, Goat Farm, Dublin Dairy, Maison Rosalie and Cheesupers. These changes not only improve the image, but also have a huge impact on perceived quality and increased sales, both in shops and in the HoReCa sector.
What are the effects of these measures and which products stand out in this year’s range?